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Martha Forlines, Thad GreenThe Belief System Institute has been in business for 20 years, helping leaders immediately boost performance for employees within their organizations. The principals of the business are Thad Green and Martha Forlines.

Thad Green is the creator of the motivation and engagement model, the Belief System of Motivation and Performance, derived from Victor Vroom's expectancy theory of motivation, and the author of thirteen books.

Martha Forlines is a former human resources executive with 30 years of results-oriented business experience. The Belief System of Motivation and Performance uses a proven 5-step process to get reliable, consistent performance improvement for our clients.



Belief System Institute affiliates with the following organizations:

Women In Technology    HIMSS Technology Assc of GA

Healthcare Businesswomen's AsscWind EnterprisesGAMA


Belief System Institute supports the following organizations:

Atlanta Women's Foundation Honduras Outreach Inc.


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Client Testimonials


The Belief System Model is a powerful breakthrough for corporate leaders who want to get the best out of their people. It is clear, impactful, insightful and actionable.

John A. Mitchell,
Chairman, First Union National Bank of Florida

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